Elements Included:
• Branding
• Print
• Digital

Brief:
The Adolescent Health Initiative’s vision is to transform the health care landscape to optimize adolescent and young adult health and well-being with a mission to advance innovative adolescent-centered health care through practice improvement, education, research, and youth and community engagement.
They approached OMM to create the brand for which all of their communications would fall under and to create marketing materials (both digital and print) to promote their incredible array of programming and service as well as their annual national conference.

Solution:
The overall visual brand and logo was designed to convey an overall professional feeling while also keeping their target audience (adolescents) in mind. A simple textual and responsive mark was created and implemented into all of their internal and external communications.
With the overall brand in place, materials were created to continued to bring it to life.